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TikTok Offers Viewers Authority to Reduce AI-Generated Media in Their Feeds

TikTok is introducing a new feature that allows them to cut down on the amount of AI-created media appearing in their timelines. This initiative comes as the service announced that it presently contains over 1 billion content made with AI.

Trial and Implementation

The update is being tested over the next few weeks before a widespread release. This advancement comes amid a increase in content created by AI, spurred by emerging AI video creators.

AI Proliferation Online

It has been noted that approximately 10% of the most rapidly expanding video streams on a competing service exclusively feature content made by AI. A significant portion of this material is considered mass-produced AI material, a label for poor-quality, bulk-generated content that is frequently nonsensical or dreamlike.

“We know from our community that many people appreciate content made with AI tools, from computer-generated images to educational videos, and we intend to offer the community the power to see more or less of that, based on their own choices,” commented a spokesperson.

AI on the Platform

The platform shared that there are presently over a billion videos on its network tagged as made with AI. Overall, in excess of 100 million media items are submitted to the service every day, making AI-generated material a limited portion of its total content library.

Customizing Your Feed

Members will be capable of decrease or raise the level of AI-generated videos they watch by accessing the content preference option in the platform and selecting the AI content topic. Additional categories that are already be controlled under the tool include current affairs, style, beauty, and dance.

AI Disclosure Rules

The platform’s guidelines oblige users to tag “realistic” AI-generated content, and it forbids dangerous deepfakes of celebrities or emergencies. Any believable AI-generated clip that is not labeled can be removed under its community policies.

In addition, the app will from now on add an artificially created watermark to content made using its built-in AI features, or flagged by an cross-platform project for recognizing AI-generated material. This step is designed to stop users from trying to circumvent the tagging system.

AI Literacy Programs

The platform is also establishing a two million dollar AI literacy fund for professionals and institutions to create informative material about using AI responsibly. This program will assist educational bodies focused on training programming and robotics.

Content Safety Approach

The platform has justified its safety measures, following debate over intentions to cut jobs for hundreds of review team members in the United Kingdom. TikTok is planning to eliminate hundreds of positions in its content moderation division in London, with trade unions and internet security professionals expressing worry that humans are being replaced by machine-led review.

A company official explained that human moderation would remain essential, but automated tools can shield workers by eliminating the most distressing content ahead of it has to be seen by humans. TikTok reported a significant reduction in explicit and harmful content reviewed by content reviewers over the last 12 months due to reliance on its machine learning processes.

“We think that it’s essential to integrate humans and technology to keep the platform safe,” the official commented. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to limit contact with dangerous material as swiftly, which is the area in which a significant AI assistance is proving valuable process content quickly.”
About the author

Anne Smith

Elara Vance is a tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on society.

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